by Syntropy Group | Jul 25, 2024 | Marketing
The majority of today’s workforce are Millennials and Gen Z – engaging these customers has become a top priority for many banks. These generations are not only the largest demographic groups but also possess unique characteristics and preferences that banks must...
by Syntropy Group | Jul 17, 2024 | Digital Marketing, Marketing
As we move into the second half of 2024, banks must continue to evolve their digital marketing strategies to stay competitive and meet the changing needs of their customers. With advancements in technology and shifts in consumer behavior, it is essential for financial...
by Syntropy Group | Jun 17, 2024 | Uncategorized
Syntropy would love to help you gain visualization into where your customers are. These visuals provide insight on opportunities to acquire new customers, to increase market penetration, and grow existing customers’ portfolios. Customer maps can also give you ideas on...
by Syntropy Group | Jun 4, 2024 | Analysis
What is the average age, income, and home value of your best customer? By enriching your data, we can help you answer questions like these! Appending demographic and behavioral information to customer databases is a powerful strategy for businesses seeking to enhance...
by Syntropy Group | May 29, 2024 | Analysis
Are you looking to open a new location for your business? Before selecting furniture and carpet color, you need to make sure that your new site is close to existing customers as well as your ideal prospects. At Syntropy Group, we’ve proven that there is a science...